Your ERP Tracks Costs. Your CRM Tracks Leads.
Nothing Tells You What to Do Next.
KineticBI is the first decision intelligence platform for homebuilder spec inventory. We turn scattered data into a single command center that shows what's working, what's bleeding, and what to do next.
121,000 unsold spec homes nationally—a 16-year high
Public builders spending over 13% on buyer incentives
Built for
75–500+ homes/year
Platform Capabilities
What's Working. What's Bleeding.
What to Do Next.
KineticBI connects internal inventory data to external market dynamics and delivers clear, actionable next steps.
Carry Cost Tracking
See exactly what every day on market costs you. Surface the $30K–$80K in carry costs that compound silently — before they become a crisis.
Velocity Band Analysis
Know which specs are moving, which are stalling, and why. Real-time velocity data replaces gut feelings with confidence.
Competitive Positioning
Automatic comp analysis across your markets. See how your specs stack up on price, features, and days on market — without the research grind.
Actionable Recommendations
Not just dashboards — decisions. KineticBI tells you what to do next: adjust pricing, change specs, or hold the line, backed by real data.
Smart Spec Engine
Don't Just Manage Inventory.
Build the Right Specs Next.
Our proprietary P3 scoring system analyzes market conditions and scores proposed specs before they're built — so you start with confidence, not guesswork.
Inventory Intelligence
Manage what's in the field today.
- Real-time carry cost exposure
- Velocity band positioning
- Competitive market comps
- Actionable reprice recommendations
Smart Spec Engine
Plan what to build next with confidence.
- P3 confidence scoring per spec
- Absorption & demographic analysis
- Lot compatibility matching
- Risk-adjusted recommendations
Pace
How quickly similar specs sell in the submarket based on velocity band analysis
Profit
Projected margin after carry costs using current market pricing corridors
Persona
Alignment between spec configuration and buyer demographics absorbing inventory
The Problem
The Gap Every Builder Knows
You have systems for everything except the decision that matters most.
Your ERP
Tracks costs — but can't tell you which specs are bleeding margin right now
Your CRM
Tracks leads — but doesn't connect buyer signals to inventory decisions
Your BI Tool
Shows charts — but dashboards without recommendations just create more questions
The Solution
KineticBI Is the Missing Decision Layer
Save Margin
Catch carry cost problems before $30K–$80K compounds into crisis
Reduce DOM
Data-driven pricing and spec decisions that move inventory faster
Eliminate Guesswork
One command center that tells you exactly what action to take
"There is no system that serves as a decision-making dashboard. This IS a decision-making dashboard."
Division President, Regional Homebuilder
Common Questions
Frequently Asked Questions
How is this different from my ERP, CRM, or PowerBI?
ERPs track costs. CRMs track leads. PowerBI and Tableau display data. None of them tell you what to do next. KineticBI is the decision layer that sits between what happened (ERP data) and what to do about it (pricing action, spec selection). It connects internal inventory data to external market dynamics — velocity bands, competitive positioning, carry cost trajectories — and synthesizes them into recommendations.
What if I already trust my judgment on pricing?
KineticBI does not replace builder judgment — it arms it. Every pricing and spec decision remains with you. The platform provides the market context, velocity analysis, and carry cost math so that your instincts are grounded in real data. Operators who validated the product found that it confirmed some of their intuitions while revealing blind spots they could not see in spreadsheets.
What does onboarding look like?
One day. You provide a CSV export of your current inventory and grant access to local MLS data. KineticBI configures your communities, maps spec data, loads market comps, and the platform is live within 24 hours. You don't need to change any existing systems or workflows.
What does it cost?
Flat monthly subscription priced by builder size: $999/month for up to 150 closings, $1,999/month for 151–400 closings, $3,499/month for 400+ closings. All plans include unlimited users. No long-term contracts. For context, this is less than the carrying cost of a single unsold spec home for one month.
Is my data secure?
Yes. No proprietary data leaves your account — each builder's data is fully isolated and never shared with competitors. KineticBI uses enterprise-grade infrastructure with encryption at rest and in transit.
Why We Built This
A Note from Our Founders
"We've watched builders lose margin on aging specs because no tool connects the dots between carry costs, market velocity, and competitive positioning. KineticBI exists because you shouldn't need a weekend of spreadsheet work to answer one question: what do I do next? This isn't about replacing your expertise—it's about giving you the decision intelligence to act on it."
— The KineticBI Team
10% to Housing Causes
We direct 10% of net revenue to housing-related charities selected by our builder partners.
Your Data Stays Yours
Each builder's data is fully isolated and never shared with competitors. Enterprise-grade encryption.
Free forever during pilot. No credit card required.